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Royal Canin

Royal Canin.com Website Specialist North Europe (Maternity cover)

Castle Cary, United Kingdom; Copenhagen, Denmark

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Everything we do is driven by our passion for pets. Across every role and every location around the world, our teams are united by a shared purpose: creating A Better World For Pets. As a truly pet-centric company, we put pets at the heart of everything—from the products we create to the care and expertise we bring to our work. Whether you’re in R&D, manufacturing, customer care, or any of the corporate functions, your contributions make a direct impact on the health of pets everywhere. We’re also deeply committed to the growth and development of our associates, offering opportunities to learn, innovate, and make a difference every day.

  • Job Type: varies
  • Level: mid-level
  • Travel: varies

Success Profile

What makes a successful Royal Canin.com Website Specialist North Europe (Maternity cover) at Royal Canin? We look for the right mix of the following traits when speaking with you.

  • Analytical
  • Curious
  • Efficient
  • Responsible
  • Results-driven
  • Team player
  • Purpose

    Connect your passion for pets to the purpose: A Better World For Pets

  • Health & Wellbeing

    A comprehensive focus on your individual health & wellbeing

  • Inclusion

    A place where you can belong and be yourself

  • Career development

    Professional learning offerings, annual personal development plans, Mars University

  • Attractive total rewards

    Your financial wellbeing through a competitve salary and bonus plan

  • Focus on sustainability

    We invest in you so you can make a better world

What I love most about Royal Canin is how pet-centric we are—everything we do revolves around improving the lives of pets. It’s not just about creating high-quality products; it’s about living our purpose every day. At the same time, Royal Canin invests in us as associates, helping us grow, develop our skills, and find real meaning in our work. It’s inspiring to be part of a global team that prioritizes both pet health and personal development.

Christina Sermak-Frankowski People & Organization Director, Learning & Culture

Job Description:

This position is one year contract due to maternity cover.

Job Description

The .com specialist for North Europe is responsible for managing our 6 royalcanin.com websites in North Europe (UK, Ireland, Sweden, Denmark, Norway & Finland).

What will be your key responsibilities?

  • SEO Strategy and Optimization: Work with our Search Agency to optimize website content and metadata to improve organic search rankings and reduce bounce rates.

  • Enhance User Experience: Work closely with the Global .COM team to deploy their roadmap, such as new top navigation, new content & new tools.

  • Performance Auditing and Reporting: Utilize Google Analytics and other analytics tools to track site performance. Work with our Search Agency to implement the fixes from technical site audits.

  • Support for D2C and Media: Work closely with D2C counterparts to support conversion efforts, including adding product carousels for easy access to shop. This also means ensuring landing pages are fully optimized for Media campaigns on time.

What are we looking for?

Essential requirements:

  • 3+ years’ experience in website management and SEO optimisation.

  • Familiarity with SEO/GEO concepts and practices.

  • A proven track record in influencing cross-functional teams

  • Experience in project management.

  • A Bachelor's degree.

  • Fluent in English

Nice-to-haves:

  • Fluency in Swedish or Danish is considered a plus.

What can you expect from Mars?

  • ​An industry competitive salary and benefits package, including company bonus.

  • Pensions

  • An industry competitive salary and benefits package

  • Affordable workplace lunches

  • Fitness allowance and free access to Gym at workplace

  • A modern and pet friendly office environment.

  • Comprehensive safety and well-being benefits, including life insurance, health insurance, and Employee Assistance Program.

  • Possibility to participate in volunteering initiatives during working hours.

  • Work with diverse and talented Associates, all guided by the Five Principles.

  • Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.

  • A strong focus on learning and development support from day one, including access to our in-house Mars University.

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