EU VET Digital Strategy & Service Manager
Aimargues, France
Everything we do is driven by our passion for pets. Across every role and every location around the world, our teams are united by a shared purpose: creating A Better World For Pets. As a truly pet-centric company, we put pets at the heart of everything—from the products we create to the care and expertise we bring to our work. Whether you’re in R&D, manufacturing, customer care, or any of the corporate functions, your contributions make a direct impact on the health of pets everywhere. We’re also deeply committed to the growth and development of our associates, offering opportunities to learn, innovate, and make a difference every day.
- Job Type: varies
- Level: mid-level
- Travel: varies
- Average Salary: $63K-$96K
Success Profile
What makes a successful EU VET Digital Strategy & Service Manager at Royal Canin? We look for the right mix of the following traits when speaking with you.
- Analytical
- Curious
- Efficient
- Responsible
- Results-driven
- Team player
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Purpose
Connect your passion for pets to the purpose: A Better World For Pets
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Health & Wellbeing
A comprehensive focus on your individual health & wellbeing
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Inclusion
A place where you can belong and be yourself
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Career development
Professional learning offerings, annual personal development plans, Mars University
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Attractive total rewards
Your financial wellbeing through a competitve salary and bonus plan
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Focus on sustainability
We invest in you so you can make a better world
What I love most about Royal Canin is how pet-centric we are—everything we do revolves around improving the lives of pets. It’s not just about creating high-quality products; it’s about living our purpose every day. At the same time, Royal Canin invests in us as associates, helping us grow, develop our skills, and find real meaning in our work. It’s inspiring to be part of a global team that prioritizes both pet health and personal development.
Christina Sermak-Frankowski People & Organization Director, Learning & Culture
This role, based in our HQ in Aimargues, is responsible for definition and deployment of European to digitalize the E2E Vet reco model: e-recommendation / e-conversion and e-retention.
More specifically the role:
- Decodifies European needs and opportunities in Vet Ecosystem in collaboration with markets
- Defines and shape European digital R2C strategy and adoption plan
- Influence global stakeholders to secure that Eu needs and strategy are prioritized and considered in global platforms development and deployment.
What will be your key responsibilities?
Contribtue to:
E-RECO:
- Defines EU Priorities to influence Global Roadmap Creation
- Collaborates with Global Core team in Vet Digital strategy definition
- Owns KPI definition and monitoring
- Defines Feature prioritization for Global DT, Follow up on developments, Leads and support tests with local units
- Lead Vet Service Community, Define & Support business Activation in clusters, Support when issues,
CONVERTION & RETENTION:
- Is responsible for EU IVO Mapping & Assessment (always on) making sure Digital Factory develops links with E-Recommendation
- Identifies and define the best strategy and digital solutions to e-convert Vet recommendations while keeping the Vet in the value chain and respecting specific RTM requirements (eg Clinical Alliance)
PMS INTEGRATION:
- Leads PMS Integration for EU ( mapping / Assessment / prioritization / roadmap) and works in close collaboration with internal and external to make it happen
LOYALTY PLATFORMS/REWARD ·
- EU Mapping & assessment, Support Units to integrate with RC technology
- Co-create with Global team a common approach (business & technical)
What are we looking for?
- Business management degree
- Excellent English written/spoken · French written/spoken is considered a plus
- Experience in sales or marketing (minimum 3 years) / Experience in Digital Ecosystem
- Demonstrated ability to work cross functions with strong influencing skills whilst building trusting and credible relationships
- Project management & deployment experience
- Able to handle complexity and ambiguity whilst managing to get things done.
- Experience in customer management and engagement.
- Experience with and interest in digital creative trends.
What can you expect from Mars?
Work with diverse and talented Associates, all guided by the Five Principles.
Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
A strong focus on learning and development support from day one, including access to our in-house Mars University.
An industry competitive salary and benefits package, including company bonus.